How much is ESD Damage Costing Your Clients

$5 Billion Dollars in Annual Lost Profit, and What You Can Do About It

2017-10-25

ESD, or electrostatic discharge, is the sudden flow of electricity between two objects. We see it every time lightning strikes. ESD also causes the potential hazard they warn you about at the gas pump.

Just as you ground yourself before reaching for the nozzle to prevent a dangerous spark, many of your industrial and commercial clients require environments that conduct or dissipate static electricity to prevent explosion or – more commonly – protect sensitive electronic equipment from costly damage.

"ESD is the 'invisible foe,'" writes VersaLogic in their white paper on the subject. "Hundreds of times a day ESD events occur below the human sensitivity threshold. Although silent, these unseen discharges are large enough to cause significant and expensive damage." Risk has only grown as our reliance on electronics increases and components become smaller and more complex.

Conductive or static dissipative floor coatings are an integral part of an effective ESD control program.

So, who needs ESD control floor coatings? Industrial manufacturers and institutions that can't afford to be shut down by wayward static electricity require dissipative floors:

•     Clean rooms
•     Hospitals
•     Automated assembly areas
•     Computer control rooms
•     Semi-conductor and relay assembly areas
•     Printing press areas
•     Electronic manufacturing plants

Manufacturers and institutions that have potentially explosive areas require conductive floors:

•     Pyrotechnics processing areas
•     Powdered production plants
•     Airbag plants

Citadel's ESD control coatings are an attractive and practical solution. The seamless, non-porous surface stays in place and is easy to clean, unlike other options. Resistance ranges protect against acids, alkalis and solvents, in addition to physical impact and water absorption.

Are your clients adequately protected? How can you help prevent this "invisible foe" from attacking productivity, infrastructure and profits? Click here to learn how you as an installer can partner with your clients to control ESD and improve their bottom line… as well as yours!